Nike have once again beaten German rivals Adidas to sponsor and supply England Rugby Union shirts in a four-and-a-half year deal.
Other companies including the Manchester based KooGa had also been hopeful of securing the lucrative contract. Nike, however, continue to dominate the sports manufacuring market after recently buying the England Football team shirts suppliers Umbro for £285,000,000.
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Nike know how to get the big sponsorship deals. They also sponsor Rochdale you know, they had to fight of a serious challenege from Adidas lol.
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